{"data":{"site":{"siteMetadata":{"en":{"howSection1Description":"Compare how Startpage stacks up next to non-private search engines.","howSection1Images":[{"alt":"Decorative Squares","customData":{"theme":"default"},"url":"https://www.datocms-assets.com/4799/1621877030-squares.svg"},{"alt":"Decorative Squares","customData":{"theme":"dark"},"url":"https://www.datocms-assets.com/4799/1622057446-squares-dark.svg"}],"howSection1Subtitle":"How it works","howSection1Title":"The Startpage difference","howSection2Description":"Each search on Startpage is truly private. Here’s how we keep your  search safe and anonymous:","howSection2Title":"How Startpage makes search private","howSeo":{"title":"How Startpage Works","description":"Compare how Startpage stacks up next to non-private search engines."},"howStep":[{"stepTitle":"Step 1","stepSubtitle":"Immediate removal of personal data","stepDescription":"<p>Personal data, including IP address, are immediately removed by the first layer of servers.</p>\n","stepImage":[{"alt":"Laptop Guy Image","customData":{"theme":"default"},"url":"https://www.datocms-assets.com/4799/1623176097-laptop-guy-top-default.svg"},{"alt":"Laptop Guy Image","customData":{"theme":"blak"},"url":"https://www.datocms-assets.com/4799/1623176122-laptop-guy-top-black.svg"},{"alt":"Laptop Guy Image","customData":{"theme":"dark"},"url":"https://www.datocms-assets.com/4799/1623176143-laptop-guy-top-dark.svg"}]},{"stepTitle":"Step 2","stepSubtitle":"Startpage is your protective barrier from Big Tech","stepDescription":"<p>The second layer of servers (“application” servers) is responsible for calling our search result providers, and are completely free of personal or identifying data.</p>\n","stepImage":[]},{"stepTitle":"Step 3","stepSubtitle":"Receive unprofiled search results","stepDescription":"<p>Unprofiled and unpersonalized search results are returned via the on-premise server. The first three results above “web results” will be <a href=\"https://www.startpage.com/privacy-please/startpage-articles/whats-startpages-revenue-model\">contextualized ads</a> (meaning ads related to your search term, but not your search or browsing history). </p>\n","stepImage":[{"alt":"European Server","customData":{"theme":"default"},"url":"https://www.datocms-assets.com/4799/1623176166-european-server-illustration.svg"},{"alt":"European Server","customData":{"theme":"blak"},"url":"https://www.datocms-assets.com/4799/1623176191-european-server-illustration-black.svg"},{"alt":"European Server","customData":{"theme":"dark"},"url":"https://www.datocms-assets.com/4799/1623176217-european-server-illustration-dark.svg"}]},{"stepTitle":"Step 4","stepSubtitle":"Go beyond private search with Anonymous View private browsing","stepDescription":"<p>Startpage’s protection goes beyond search with our Anonymous View proxy feature. Located to the left of each search result, people can access and explore entire websites privately. </p>\n","stepImage":[{"alt":"Cloud Illustration","customData":{"theme":"dark"},"url":"https://www.datocms-assets.com/4799/1621899261-cloud-illustration-dark-1.svg"},{"alt":"Cloud Illustration","customData":{"theme":"blak"},"url":"https://www.datocms-assets.com/4799/1621899265-cloud-illustration-black-1.svg"},{"alt":"Cloud Illustration","customData":{"theme":"default"},"url":"https://www.datocms-assets.com/4799/1621899267-cloud-illustration-1.svg"}]},{"stepTitle":"Step 5","stepSubtitle":"Search queries are deleted","stepDescription":"<p>Sensitive information (like search queries) is never saved in Startpage internal logs or databases. There will be no history or profile of anyone’s search on Startpage, ever.</p>\n","stepImage":[{"alt":"Laptop Guy","customData":{"theme":"default"},"url":"https://www.datocms-assets.com/4799/1621899722-laptop-guy-bottom-default-1.svg"},{"alt":"Laptop Guy","customData":{"theme":"blak"},"url":"https://www.datocms-assets.com/4799/1621899814-laptop-guy-bottom-black-2.svg"},{"alt":"Laptop Guy","customData":{"theme":"dark"},"url":"https://www.datocms-assets.com/4799/1621899716-laptop-guy-bottom-dark-1.svg"}]}],"howStartpageDifference":[{"facts":"<ul>\n<li>Personal data and search history are never recorded</li>\n<li>IP address is removed</li>\n<li>Block price trackers</li>\n<li>Prevent retargeting ads</li>\n<li>Anonymous View browsing masks user’s identity on other websites</li>\n<li>Completely unprofiled search results, delivering the same information to any user</li>\n</ul>\n","title":"Startpage","icon":[{"url":"https://www.datocms-assets.com/4799/1621879118-startpage-diff-icon.svg","customData":{"theme":"dark"},"alt":"Thumbs Up"},{"url":"https://www.datocms-assets.com/4799/1621896489-thumb-up-default.svg","customData":{"theme":"default"},"alt":"Thumbs Up"}]},{"facts":"<ul>\n<li>Record search history, personal data and location (IP address)</li>\n<li>Record and share IP address</li>\n<li>Allow other websites to track and profile users for advertising</li>\n<li>Deliver targeted ads based on user’s location and browsing history</li>\n<li>“Private mode” still logs browsing activity in the system, just not the user’s device</li>\n<li>Profiled search results based on IP address and browsing behavior</li>\n</ul>\n","title":"Non-private search engines","icon":[{"url":"https://www.datocms-assets.com/4799/1621879201-others-diff-icon.svg","customData":{"theme":"dark"},"alt":"Thumbs Down"},{"url":"https://www.datocms-assets.com/4799/1621896543-thumb-down-default.svg","customData":{"theme":"default"},"alt":"Thumbs Down"}]}]},"de":{"howSection1Description":"Hier erfährst du, wie Startpage im Vergleich zu herkömmlichen Suchmaschinen abschneidet.","howSection1Images":[{"alt":"Dekorative Quadrate","customData":{"theme":"default"},"url":"https://www.datocms-assets.com/4799/1621877030-squares.svg"},{"alt":"Dekorative Quadrate","customData":{"theme":"dark"},"url":"https://www.datocms-assets.com/4799/1622057446-squares-dark.svg"}],"howSection1Subtitle":"Wie Startpage funktioniert","howSection1Title":"Der Startpage-Unterschied","howSection2Description":"Jede Suche auf Startpage ist wirklich anonym. Hier erfährst du, wie das geht:","howSection2Title":"Wie Startpage die Suche anonymisiert.","howSeo":{"title":"Wie Startpage funktioniert","description":"Hier erfährst du, wie Startpage im Vergleich zu herkömmlichen Suchmaschinen abschneidet."},"howStep":[{"stepTitle":"Schritt 1","stepSubtitle":"Sofortige Entfernung der personenbezogenen Daten","stepDescription":"<p>Alle personenbezogene Daten, einschließlich der IP-Adresse, werden sofort von der ersten Server-Ebene entfernt.</p>\n","stepImage":[{"alt":" Laptop-Typ","customData":{"theme":"blak"},"url":"https://www.datocms-assets.com/4799/1623176522-laptop-guy-top-black-de-1.svg"},{"alt":" Laptop-Typ","customData":{"theme":"dark"},"url":"https://www.datocms-assets.com/4799/1623176527-laptop-guy-top-dark-de-1.svg"},{"alt":" Laptop-Typ","customData":{"theme":"default"},"url":"https://www.datocms-assets.com/4799/1623176529-laptop-guy-top-default-de-1.svg"}]},{"stepTitle":"Schritt 2","stepSubtitle":"Startpage ist dein Schutzschild gegen große Techkonzerne","stepDescription":"<p>Im zweiten Schritt läuft deine Anfrage über sogenannte “Application”-Server, die deine Suchanfrage weiterleiten. Dieser Server haben keinerlei persönliche oder identifizierende Informationen über dich und können so völlig anonym deine Anfrage ausführen.</p>\n","stepImage":[]},{"stepTitle":"Schritt 3","stepSubtitle":"Empfangen von unpersonalisierten Suchergebnissen","stepDescription":"<p>Zuverlässige und unpersonalisierte Suchergebnisse werden über die On-Premises-Server an dich zurückgespielt. Die ersten drei Treffer über deinen Suchergebnissen sind <a href=\"https://www.startpage.com/nix-zu-verbergen/startpage-artikel/werbung-die-deine-privatsphaere-respektiert\">kontextualisierte Anzeigen</a> (d. h. Anzeigen, die sich auf deinen Suchbegriff beziehen, aber nicht auf deinen persönlichen Such- oder Browserverlauf).</p>\n","stepImage":[{"alt":" Europäischer Server","customData":{"theme":"blak"},"url":"https://www.datocms-assets.com/4799/1623176639-european-server-illustration-black-de-1.svg"},{"alt":" Europäischer Server","customData":{"theme":"dark"},"url":"https://www.datocms-assets.com/4799/1623176643-european-server-illustration-dark-de-1.svg"},{"alt":" Europäischer Server","customData":{"theme":"default"},"url":"https://www.datocms-assets.com/4799/1623176645-european-server-illustration-de-1.svg"}]},{"stepTitle":"Schritt 4","stepSubtitle":"Mit der “Anonymen Ansicht” nicht nur sicher suchen, sondern auch anonym finden und browsen","stepDescription":"<p>Der Schutz von Startpage geht mit unserer Proxy-Funktion &quot;Anonyme Ansicht&quot; über die anonyme Suche hinaus. Links neben den Suchergebnissen erscheint ein Maskensymbol, über das man komplett anonym auf Websites zugreifen kann. Die Seite wird nur sehen, dass Startpage sie besucht.</p>\n","stepImage":[{"alt":null,"customData":{"theme":"dark"},"url":"https://www.datocms-assets.com/4799/1626304681-cloud-illustration-dark-de.svg"},{"alt":null,"customData":{"theme":"blak"},"url":"https://www.datocms-assets.com/4799/1626304720-cloud-illustration-black-de.svg"},{"alt":null,"customData":{"theme":"default"},"url":"https://www.datocms-assets.com/4799/1626304745-cloud-illustration-default-de.svg"}]},{"stepTitle":"Schritt 5","stepSubtitle":"Suchanfragen werden gelöscht","stepDescription":"<p>Sensible Informationen (wie Suchanfragen) werden niemals in Startpage-internen Protokollen oder Datenbanken gespeichert. Es gibt keinen Verlauf und kein Profil von der Suche auf Startpage.</p>\n","stepImage":[{"alt":"Laptop Guy","customData":{"theme":"dark"},"url":"https://www.datocms-assets.com/4799/1621899716-laptop-guy-bottom-dark-1.svg"},{"alt":"Laptop Guy","customData":{"theme":"blak"},"url":"https://www.datocms-assets.com/4799/1621899814-laptop-guy-bottom-black-2.svg"},{"alt":"Laptop Guy","customData":{"theme":"default"},"url":"https://www.datocms-assets.com/4799/1621899722-laptop-guy-bottom-default-1.svg"}]}],"howStartpageDifference":[{"facts":"<ul>\n<li>Persönliche Daten und Suchverlauf werden nicht aufgezeichnet</li>\n<li>IP-Adresse wird entfernt</li>\n<li>Blockiert Preis-Tracker</li>\n<li>Verhindert Retargeting-Anzeigen</li>\n<li>Die Funktion Anonyme Ansicht maskiert die Identität des Nutzers auf anderen Websites</li>\n<li>Völlig unpersonalisierte Suchergebnisse, die jedem Benutzer die gleichen Informationen liefern</li>\n</ul>\n","title":"Startpage","icon":[{"url":"https://www.datocms-assets.com/4799/1621879118-startpage-diff-icon.svg","customData":{"theme":"dark"},"alt":"Thumbs Up"},{"url":"https://www.datocms-assets.com/4799/1621896489-thumb-up-default.svg","customData":{"theme":"default"},"alt":"Daumen hoch"}]},{"facts":"<ul>\n<li>Aufzeichnung des Suchverlaufs, der persönlichen Daten und des Standorts (IP-Adresse)</li>\n<li>Aufzeichnung und Weitergabe der IP-Adresse</li>\n<li>Erlauben anderen Websites, Nutzerprofile zu erstellen und diese für Werbezwecke zu verfolgen</li>\n<li>Liefert gezielte Werbung basierend auf dem Standort und dem Browserverlauf des Nutzers</li>\n<li>Der &quot;private” oder “Inkognito Modus&quot; protokolliert weiterhin die Surfaktivitäten des Nutzers im System, nur nicht auf dem eigenen Gerät</li>\n<li>Profilierte Suchergebnisse basierend auf IP-Adresse und Browsing-Verhalten</li>\n</ul>\n","title":"Herkömmliche Suchmaschinen","icon":[{"url":"https://www.datocms-assets.com/4799/1621879201-others-diff-icon.svg","customData":{"theme":"dark"},"alt":"Thumbs Down"},{"url":"https://www.datocms-assets.com/4799/1621896543-thumb-down-default.svg","customData":{"theme":"default"},"alt":"Daumen runter"}]}]},"da":{"howSection1Description":"Compare how Startpage stacks up next to non-private search engines.","howSection1Images":[{"alt":"Squares","customData":{"theme":"default"},"url":"https://www.datocms-assets.com/4799/1621877030-squares.svg"},{"alt":"Squares","customData":{"theme":"dark"},"url":"https://www.datocms-assets.com/4799/1622057446-squares-dark.svg"}],"howSection1Subtitle":"How it works","howSection1Title":"The Startpage difference","howSection2Description":"Each search on Startpage is truly private. Here’s how we keep your  search safe and anonymous:","howSection2Title":"How Startpage makes search private","howSeo":{"title":"How Startpage Works","description":"Compare how Startpage stacks up next to non-private search engines."},"howStep":[{"stepTitle":"Step 1","stepSubtitle":"Immediate removal of personal data","stepDescription":"<p>Personal data, including IP address, are immediately removed by the first layer of servers.</p>\n","stepImage":[{"alt":"Laptop Guy Image","customData":{"theme":"default"},"url":"https://www.datocms-assets.com/4799/1623176097-laptop-guy-top-default.svg"},{"alt":"Laptop Guy Image","customData":{"theme":"blak"},"url":"https://www.datocms-assets.com/4799/1623176122-laptop-guy-top-black.svg"},{"alt":"Laptop Guy Image","customData":{"theme":"dark"},"url":"https://www.datocms-assets.com/4799/1623176143-laptop-guy-top-dark.svg"}]},{"stepTitle":"Step 2","stepSubtitle":"Startpage is your protective barrier from Big Tech","stepDescription":"<p>The second layer of servers (“application” servers) is responsible for calling our search result providers, and are completely free of personal or identifying data.</p>\n","stepImage":[]},{"stepTitle":"Step 3","stepSubtitle":"Receive unprofiled search results","stepDescription":"<p>Unprofiled and unpersonalized search results are returned via the on-premise server. The first three results above “web results” will be <a href=\"https://www.startpage.com/privacy-please/startpage-articles/whats-startpages-revenue-model\">contextualized ads</a> (meaning ads related to your search term, but not your search or browsing history). </p>\n","stepImage":[{"alt":"European Server","customData":{"theme":"default"},"url":"https://www.datocms-assets.com/4799/1623176166-european-server-illustration.svg"},{"alt":"European Server","customData":{"theme":"blak"},"url":"https://www.datocms-assets.com/4799/1623176191-european-server-illustration-black.svg"},{"alt":"European Server","customData":{"theme":"dark"},"url":"https://www.datocms-assets.com/4799/1623176217-european-server-illustration-dark.svg"}]},{"stepTitle":"Step 4","stepSubtitle":"Go beyond private search with Anonymous View private browsing","stepDescription":"<p>Startpage’s protection goes beyond search with our Anonymous View proxy feature. Located to the left of each search result, people can access and explore entire websites privately. </p>\n","stepImage":[{"alt":"Cloud Illustration","customData":{"theme":"dark"},"url":"https://www.datocms-assets.com/4799/1621899261-cloud-illustration-dark-1.svg"},{"alt":"Cloud Illustration","customData":{"theme":"blak"},"url":"https://www.datocms-assets.com/4799/1621899265-cloud-illustration-black-1.svg"},{"alt":"Cloud Illustration","customData":{"theme":"default"},"url":"https://www.datocms-assets.com/4799/1621899267-cloud-illustration-1.svg"}]},{"stepTitle":"Step 5","stepSubtitle":"Search queries are deleted","stepDescription":"<p>Sensitive information (like search queries) is never saved in Startpage internal logs or databases. There will be no history or profile of anyone’s search on Startpage, ever.</p>\n","stepImage":[{"alt":"Laptop Guy","customData":{"theme":"default"},"url":"https://www.datocms-assets.com/4799/1621899722-laptop-guy-bottom-default-1.svg"},{"alt":"Laptop Guy","customData":{"theme":"blak"},"url":"https://www.datocms-assets.com/4799/1621899814-laptop-guy-bottom-black-2.svg"},{"alt":"Laptop Guy","customData":{"theme":"dark"},"url":"https://www.datocms-assets.com/4799/1621899716-laptop-guy-bottom-dark-1.svg"}]}],"howStartpageDifference":[{"facts":"<ul>\n<li>Personal data and search history are never recorded</li>\n<li>IP address is removed</li>\n<li>Block price trackers</li>\n<li>Prevent retargeting ads</li>\n<li>Anonymous View browsing masks user’s identity on other websites</li>\n<li>Completely unprofiled search results, delivering the same information to any user</li>\n</ul>\n","title":"Startpage","icon":[{"url":"https://www.datocms-assets.com/4799/1621879118-startpage-diff-icon.svg","customData":{"theme":"dark"},"alt":"Thumbs Up"},{"url":"https://www.datocms-assets.com/4799/1621896489-thumb-up-default.svg","customData":{"theme":"default"},"alt":"Thumbs Up"}]},{"facts":"<ul>\n<li>Record search history, personal data and location (IP address)</li>\n<li>Record and share IP address</li>\n<li>Allow other websites to track and profile users for advertising</li>\n<li>Deliver targeted ads based on user’s location and browsing history</li>\n<li>“Private mode” still logs browsing activity in the system, just not the user’s device</li>\n<li>Profiled search results based on IP address and browsing behavior</li>\n</ul>\n","title":"Non-private search engines","icon":[{"url":"https://www.datocms-assets.com/4799/1621879201-others-diff-icon.svg","customData":{"theme":"dark"},"alt":"Thumbs Down"},{"url":"https://www.datocms-assets.com/4799/1621896543-thumb-down-default.svg","customData":{"theme":"default"},"alt":"Thumbs Down"}]}]},"es":{"howSection1Description":"Compare how Startpage stacks up next to non-private search engines.","howSection1Images":[{"alt":"Squares","customData":{"theme":"default"},"url":"https://www.datocms-assets.com/4799/1621877030-squares.svg"},{"alt":"Squares","customData":{"theme":"dark"},"url":"https://www.datocms-assets.com/4799/1622057446-squares-dark.svg"}],"howSection1Subtitle":"How it works","howSection1Title":"The Startpage difference","howSection2Description":"Each search on Startpage is truly private. Here’s how we keep your  search safe and anonymous:","howSection2Title":"How Startpage makes search private","howSeo":{"title":"How Startpage Works","description":"Compare how Startpage stacks up next to non-private search engines."},"howStep":[{"stepTitle":"Step 1","stepSubtitle":"Immediate removal of personal data","stepDescription":"<p>Personal data, including IP address, are immediately removed by the first layer of servers.</p>\n","stepImage":[{"alt":"Laptop Guy Image","customData":{"theme":"default"},"url":"https://www.datocms-assets.com/4799/1623176097-laptop-guy-top-default.svg"},{"alt":"Laptop Guy Image","customData":{"theme":"blak"},"url":"https://www.datocms-assets.com/4799/1623176122-laptop-guy-top-black.svg"},{"alt":"Laptop Guy Image","customData":{"theme":"dark"},"url":"https://www.datocms-assets.com/4799/1623176143-laptop-guy-top-dark.svg"}]},{"stepTitle":"Step 2","stepSubtitle":"Startpage is your protective barrier from Big Tech","stepDescription":"<p>The second layer of servers (“application” servers) is responsible for calling our search result providers, and are completely free of personal or identifying data.</p>\n","stepImage":[]},{"stepTitle":"Step 3","stepSubtitle":"Receive unprofiled search results","stepDescription":"<p>Unprofiled and unpersonalized search results are returned via the on-premise server. The first three results above “web results” will be <a href=\"https://www.startpage.com/privacy-please/startpage-articles/whats-startpages-revenue-model\">contextualized ads</a> (meaning ads related to your search term, but not your search or browsing history). </p>\n","stepImage":[{"alt":"European Server","customData":{"theme":"default"},"url":"https://www.datocms-assets.com/4799/1623176166-european-server-illustration.svg"},{"alt":"European Server","customData":{"theme":"blak"},"url":"https://www.datocms-assets.com/4799/1623176191-european-server-illustration-black.svg"},{"alt":"European Server","customData":{"theme":"dark"},"url":"https://www.datocms-assets.com/4799/1623176217-european-server-illustration-dark.svg"}]},{"stepTitle":"Step 4","stepSubtitle":"Go beyond private search with Anonymous View private browsing","stepDescription":"<p>Startpage’s protection goes beyond search with our Anonymous View proxy feature. Located to the left of each search result, people can access and explore entire websites privately. </p>\n","stepImage":[{"alt":"Cloud Illustration","customData":{"theme":"dark"},"url":"https://www.datocms-assets.com/4799/1621899261-cloud-illustration-dark-1.svg"},{"alt":"Cloud Illustration","customData":{"theme":"blak"},"url":"https://www.datocms-assets.com/4799/1621899265-cloud-illustration-black-1.svg"},{"alt":"Cloud Illustration","customData":{"theme":"default"},"url":"https://www.datocms-assets.com/4799/1621899267-cloud-illustration-1.svg"}]},{"stepTitle":"Step 5","stepSubtitle":"Search queries are deleted","stepDescription":"<p>Sensitive information (like search queries) is never saved in Startpage internal logs or databases. There will be no history or profile of anyone’s search on Startpage, ever.</p>\n","stepImage":[{"alt":"Laptop Guy","customData":{"theme":"default"},"url":"https://www.datocms-assets.com/4799/1621899722-laptop-guy-bottom-default-1.svg"},{"alt":"Laptop Guy","customData":{"theme":"blak"},"url":"https://www.datocms-assets.com/4799/1621899814-laptop-guy-bottom-black-2.svg"},{"alt":"Laptop Guy","customData":{"theme":"dark"},"url":"https://www.datocms-assets.com/4799/1621899716-laptop-guy-bottom-dark-1.svg"}]}],"howStartpageDifference":[{"facts":"<ul>\n<li>Personal data and search history are never recorded</li>\n<li>IP address is removed</li>\n<li>Block price trackers</li>\n<li>Prevent retargeting ads</li>\n<li>Anonymous View browsing masks user’s identity on other websites</li>\n<li>Completely unprofiled search results, delivering the same information to any user</li>\n</ul>\n","title":"Startpage","icon":[{"url":"https://www.datocms-assets.com/4799/1621879118-startpage-diff-icon.svg","customData":{"theme":"dark"},"alt":"Thumbs Up"},{"url":"https://www.datocms-assets.com/4799/1621896489-thumb-up-default.svg","customData":{"theme":"default"},"alt":"Thumbs Up"}]},{"facts":"<ul>\n<li>Record search history, personal data and location (IP address)</li>\n<li>Record and share IP address</li>\n<li>Allow other websites to track and profile users for advertising</li>\n<li>Deliver targeted ads based on user’s location and browsing history</li>\n<li>“Private mode” still logs browsing activity in the system, just not the user’s device</li>\n<li>Profiled search results based on IP address and browsing behavior</li>\n</ul>\n","title":"Non-private search engines","icon":[{"url":"https://www.datocms-assets.com/4799/1621879201-others-diff-icon.svg","customData":{"theme":"dark"},"alt":"Thumbs Down"},{"url":"https://www.datocms-assets.com/4799/1621896543-thumb-down-default.svg","customData":{"theme":"default"},"alt":"Thumbs Down"}]}]},"fr":{"howSection1Description":"Compare how Startpage stacks up next to non-private search engines.","howSection1Images":[{"alt":"Squares","customData":{"theme":"default"},"url":"https://www.datocms-assets.com/4799/1621877030-squares.svg"},{"alt":"Squares","customData":{"theme":"dark"},"url":"https://www.datocms-assets.com/4799/1622057446-squares-dark.svg"}],"howSection1Subtitle":"How it works","howSection1Title":"The Startpage difference","howSection2Description":"Each search on Startpage is truly private. Here’s how we keep your  search safe and anonymous:","howSection2Title":"How Startpage makes search private","howSeo":{"title":"How Startpage Works","description":"Compare how Startpage stacks up next to non-private search engines."},"howStep":[{"stepTitle":"Step 1","stepSubtitle":"Immediate removal of personal data","stepDescription":"<p>Personal data, including IP address, are immediately removed by the first layer of servers.</p>\n","stepImage":[{"alt":"Laptop Guy Image","customData":{"theme":"default"},"url":"https://www.datocms-assets.com/4799/1623176097-laptop-guy-top-default.svg"},{"alt":"Laptop Guy Image","customData":{"theme":"blak"},"url":"https://www.datocms-assets.com/4799/1623176122-laptop-guy-top-black.svg"},{"alt":"Laptop Guy Image","customData":{"theme":"dark"},"url":"https://www.datocms-assets.com/4799/1623176143-laptop-guy-top-dark.svg"}]},{"stepTitle":"Step 2","stepSubtitle":"Startpage is your protective barrier from Big Tech","stepDescription":"<p>The second layer of servers (“application” servers) is responsible for calling our search result providers, and are completely free of personal or identifying data.</p>\n","stepImage":[]},{"stepTitle":"Step 3","stepSubtitle":"Receive unprofiled search results","stepDescription":"<p>Unprofiled and unpersonalized search results are returned via the on-premise server. The first three results above “web results” will be <a href=\"https://www.startpage.com/privacy-please/startpage-articles/whats-startpages-revenue-model\">contextualized ads</a> (meaning ads related to your search term, but not your search or browsing history). </p>\n","stepImage":[{"alt":"European Server","customData":{"theme":"default"},"url":"https://www.datocms-assets.com/4799/1623176166-european-server-illustration.svg"},{"alt":"European Server","customData":{"theme":"blak"},"url":"https://www.datocms-assets.com/4799/1623176191-european-server-illustration-black.svg"},{"alt":"European Server","customData":{"theme":"dark"},"url":"https://www.datocms-assets.com/4799/1623176217-european-server-illustration-dark.svg"}]},{"stepTitle":"Step 4","stepSubtitle":"Go beyond private search with Anonymous View private browsing","stepDescription":"<p>Startpage’s protection goes beyond search with our Anonymous View proxy feature. Located to the left of each search result, people can access and explore entire websites privately. </p>\n","stepImage":[{"alt":"Cloud Illustration","customData":{"theme":"dark"},"url":"https://www.datocms-assets.com/4799/1621899261-cloud-illustration-dark-1.svg"},{"alt":"Cloud Illustration","customData":{"theme":"blak"},"url":"https://www.datocms-assets.com/4799/1621899265-cloud-illustration-black-1.svg"},{"alt":"Cloud Illustration","customData":{"theme":"default"},"url":"https://www.datocms-assets.com/4799/1621899267-cloud-illustration-1.svg"}]},{"stepTitle":"Step 5","stepSubtitle":"Search queries are deleted","stepDescription":"<p>Sensitive information (like search queries) is never saved in Startpage internal logs or databases. 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There will be no history or profile of anyone’s search on Startpage, ever.</p>\n","stepImage":[{"alt":"Laptop Guy","customData":{"theme":"default"},"url":"https://www.datocms-assets.com/4799/1621899722-laptop-guy-bottom-default-1.svg"},{"alt":"Laptop Guy","customData":{"theme":"blak"},"url":"https://www.datocms-assets.com/4799/1621899814-laptop-guy-bottom-black-2.svg"},{"alt":"Laptop Guy","customData":{"theme":"dark"},"url":"https://www.datocms-assets.com/4799/1621899716-laptop-guy-bottom-dark-1.svg"}]}],"howStartpageDifference":[{"facts":"<ul>\n<li>Personal data and search history are never recorded</li>\n<li>IP address is removed</li>\n<li>Block price trackers</li>\n<li>Prevent retargeting ads</li>\n<li>Anonymous View browsing masks user’s identity on other websites</li>\n<li>Completely unprofiled search results, delivering the same information to any user</li>\n</ul>\n","title":"Startpage","icon":[{"url":"https://www.datocms-assets.com/4799/1621879118-startpage-diff-icon.svg","customData":{"theme":"dark"},"alt":"Thumbs Up"},{"url":"https://www.datocms-assets.com/4799/1621896489-thumb-up-default.svg","customData":{"theme":"default"},"alt":"Thumbs Up"}]},{"facts":"<ul>\n<li>Record search history, personal data and location (IP address)</li>\n<li>Record and share IP address</li>\n<li>Allow other websites to track and profile users for advertising</li>\n<li>Deliver targeted ads based on user’s location and browsing history</li>\n<li>“Private mode” still logs browsing activity in the system, just not the user’s device</li>\n<li>Profiled search results based on IP address and browsing behavior</li>\n</ul>\n","title":"Non-private search engines","icon":[{"url":"https://www.datocms-assets.com/4799/1621879201-others-diff-icon.svg","customData":{"theme":"dark"},"alt":"Thumbs Down"},{"url":"https://www.datocms-assets.com/4799/1621896543-thumb-down-default.svg","customData":{"theme":"default"},"alt":"Thumbs Down"}]}]},"sv":{"howSection1Description":"Compare how Startpage stacks up next to non-private search engines.","howSection1Images":[{"alt":"Squares","customData":{"theme":"default"},"url":"https://www.datocms-assets.com/4799/1621877030-squares.svg"},{"alt":"Squares","customData":{"theme":"dark"},"url":"https://www.datocms-assets.com/4799/1622057446-squares-dark.svg"}],"howSection1Subtitle":"How it works","howSection1Title":"The Startpage difference","howSection2Description":"Each search on Startpage is truly private. Here’s how we keep your  search safe and anonymous:","howSection2Title":"How Startpage makes search private","howSeo":{"title":"How Startpage Works","description":"Compare how Startpage stacks up next to non-private search engines."},"howStep":[{"stepTitle":"Step 1","stepSubtitle":"Immediate removal of personal data","stepDescription":"<p>Personal data, including IP address, are immediately removed by the first layer of servers.</p>\n","stepImage":[{"alt":"Laptop Guy Image","customData":{"theme":"default"},"url":"https://www.datocms-assets.com/4799/1623176097-laptop-guy-top-default.svg"},{"alt":"Laptop Guy Image","customData":{"theme":"blak"},"url":"https://www.datocms-assets.com/4799/1623176122-laptop-guy-top-black.svg"},{"alt":"Laptop Guy Image","customData":{"theme":"dark"},"url":"https://www.datocms-assets.com/4799/1623176143-laptop-guy-top-dark.svg"}]},{"stepTitle":"Step 2","stepSubtitle":"Startpage is your protective barrier from Big Tech","stepDescription":"<p>The second layer of servers (“application” servers) is responsible for calling our search result providers, and are completely free of personal or identifying data.</p>\n","stepImage":[]},{"stepTitle":"Step 3","stepSubtitle":"Receive unprofiled search results","stepDescription":"<p>Unprofiled and unpersonalized search results are returned via the on-premise server. The first three results above “web results” will be <a href=\"https://www.startpage.com/privacy-please/startpage-articles/whats-startpages-revenue-model\">contextualized ads</a> (meaning ads related to your search term, but not your search or browsing history). </p>\n","stepImage":[{"alt":"European Server","customData":{"theme":"default"},"url":"https://www.datocms-assets.com/4799/1623176166-european-server-illustration.svg"},{"alt":"European Server","customData":{"theme":"blak"},"url":"https://www.datocms-assets.com/4799/1623176191-european-server-illustration-black.svg"},{"alt":"European Server","customData":{"theme":"dark"},"url":"https://www.datocms-assets.com/4799/1623176217-european-server-illustration-dark.svg"}]},{"stepTitle":"Step 4","stepSubtitle":"Go beyond private search with Anonymous View private browsing","stepDescription":"<p>Startpage’s protection goes beyond search with our Anonymous View proxy feature. Located to the left of each search result, people can access and explore entire websites privately. </p>\n","stepImage":[{"alt":"Cloud Illustration","customData":{"theme":"dark"},"url":"https://www.datocms-assets.com/4799/1621899261-cloud-illustration-dark-1.svg"},{"alt":"Cloud Illustration","customData":{"theme":"blak"},"url":"https://www.datocms-assets.com/4799/1621899265-cloud-illustration-black-1.svg"},{"alt":"Cloud Illustration","customData":{"theme":"default"},"url":"https://www.datocms-assets.com/4799/1621899267-cloud-illustration-1.svg"}]},{"stepTitle":"Step 5","stepSubtitle":"Search queries are deleted","stepDescription":"<p>Sensitive information (like search queries) is never saved in Startpage internal logs or databases. There will be no history or profile of anyone’s search on Startpage, ever.</p>\n","stepImage":[{"alt":"Laptop Guy","customData":{"theme":"default"},"url":"https://www.datocms-assets.com/4799/1621899722-laptop-guy-bottom-default-1.svg"},{"alt":"Laptop Guy","customData":{"theme":"blak"},"url":"https://www.datocms-assets.com/4799/1621899814-laptop-guy-bottom-black-2.svg"},{"alt":"Laptop Guy","customData":{"theme":"dark"},"url":"https://www.datocms-assets.com/4799/1621899716-laptop-guy-bottom-dark-1.svg"}]}],"howStartpageDifference":[{"facts":"<ul>\n<li>Personal data and search history are never recorded</li>\n<li>IP address is removed</li>\n<li>Block price trackers</li>\n<li>Prevent retargeting ads</li>\n<li>Anonymous View browsing masks user’s identity on other websites</li>\n<li>Completely unprofiled search results, delivering the same information to any user</li>\n</ul>\n","title":"Startpage","icon":[{"url":"https://www.datocms-assets.com/4799/1621879118-startpage-diff-icon.svg","customData":{"theme":"dark"},"alt":"Thumbs Up"},{"url":"https://www.datocms-assets.com/4799/1621896489-thumb-up-default.svg","customData":{"theme":"default"},"alt":"Thumbs Up"}]},{"facts":"<ul>\n<li>Record search history, personal data and location (IP address)</li>\n<li>Record and share IP address</li>\n<li>Allow other websites to track and profile users for advertising</li>\n<li>Deliver targeted ads based on user’s location and browsing history</li>\n<li>“Private mode” still logs browsing activity in the system, just not the user’s device</li>\n<li>Profiled search results based on IP address and browsing behavior</li>\n</ul>\n","title":"Non-private search engines","icon":[{"url":"https://www.datocms-assets.com/4799/1621879201-others-diff-icon.svg","customData":{"theme":"dark"},"alt":"Thumbs Down"},{"url":"https://www.datocms-assets.com/4799/1621896543-thumb-down-default.svg","customData":{"theme":"default"},"alt":"Thumbs Down"}]}]}}}}}